Source: http://itc.ua/articles/viktor-kislyi...dya-eto-igrok/ (thanks to evilsexybear from Russian LJ for reposting this) Hello everyone, Ukrainian IT portal “itc.ua” published another interview with Viktor “Big Boss” Kislyi, CEO of Wargaming. Most likely it is yet another one from Warsaw, where he gave series of interviews for various blogs, magazines, news and portals. Inside: - apparently, V.Kislyi is not worried of Armored Warfare competition, he says that WG will always have competition and always had, “there can only be one answer to them – quality and service” (then he goes on describing how WoT is great and free to play, usual stuff) - WG now has over 3k employees all over the world - WoT Blitz will not be just another simple mobile game like Angry Birds, but a fullblown MMO shooter, adapted for mobile devices (VK believes that the market for simple games รก la Angry Birds is already saturated) - Kislyi was inspired by Zynga, who “using Farmville turned millions of housewives into gamers” - World of Tanks alone doubled the amount of gamers on RU market (VK explains a lot of people who never gamed suddenly tried it) - the psychology of WoT works as this: “tanks”, “my grandpa fought”, “I saw it in the museum”, “friend plays” – “I gotta try it” and that’s how WG defined the Russian-speaking market - the most important part for WG is how long a player sticks to their game – if he plays for a month, okay, but if he stays half a year or a year, that’s how they want it - VK is not sure whether WoT Blitz will become mass hit, “maybe the time is not ripe for it yet” - the “Let’s Battle” magazine was released as a part of the strategy to build a “universe” around World of Tanks (V.Kislyi mentions the relationship of the fanbase towards the game, eg. books, magazines, webcomics, t-shirts and such), it was not a random attempt and it will continue to be issued - the launch of WoT Xbox was good according to V.Kislyi, but the market on Xbox is smaller than for WoT, since there are only like 48 million players (and only 20 million of them have Xbox Gold account). - the audience for Xbox is “the same” as for WoT PC, “only in America, the usual guy doesn’t play on PC, he plays on console” - VK is optimistic about the Xbox release, it is however too early to tell whether it will do well - the partnership for Xbox with Microsoft was problematic, the Xbox 360 platform is considered “closed” and there were many technical issues and rules to be obeyed, WG however managed to pull through and work around some of the issues - WoT comes only on Xbox because WG has an exclusive contract with Microsoft - Xbox One version can come only when the console has 10-20 million users, before that it’s impossible to make a F2P game for it, developers are not working on that version and VK said he can’t promise they will even in a year, Microsoft has to develop the platform properly - WG recognizes the issues in World of Warplanes, but they are not giving up on the project. VK admits there are some serious bugs in it, but WG is working constantly on fixing them - VK states that although WoT made WG a lot of money, much of it is being re-invested into the company itself - VK states that retail business models is practically dead, the future of game distribution is online - “Yes, World of Tanks is dedicated to WW2 era, but noone forbids us doing space games, submarines, huge humanoid robots – we can do anything”

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